I’m having serious (and completely drug-free) flashbacks to my 1970s childhood courtesy of this advertisement, which I found at AdViews in the Duke University Libraries’ Digital Collections:
“You can see that they’re build solid, flashy, and hip.”
Now I want that 10-speed that Evel wobbles around on as he tries to stay upright and get his lines right. (It’s going to be a kind of Evel Knievel summer for me, as I’m going to spend part of August rafting on the Snake River!) Check out AdViews for some nostalgic laughs: Mike Wallace pimping Parliament Cigarettes! “The extra rich shampoo,” Prell! (Don’t miss the hairdos made out of Prell lather.) Fresca! Ask yourself: what would you trade for a new ’71 Superfast?
Spend valuable time today clicking through their collection. (Pretend you’re in American Studies, so it counts as research, m’kay?)
Historiann 
That Fresca! commercial is something else. “Sugar free…but alive!”
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Hmmm. Toddler M needs a bicycle. I am wondering what the odds are of finding any of those Evel Knievel bikes at a yard sale. A weekend project for this summer. (Although given the lousy build quality of AMF products, it would be a wonder if they made it out of the 1980s intact…)
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Prell. Wow! Just the sound of it resonates the aroma, and the luxe. I missed this post while going offshore, so I’m going to list this comment under “archival catch-up” in my post-trip report to the department lifestyle officer.
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